August 29, 2011

First Radio Virtual DJ: "Denise" Gets Role in New Film “RADIO WARS”

She tells jokes, gives the weather and traffic reports, and just landed a part in the new movie RADIO WARS. Not bad for the first day at work. Her cost? Only $200.

Journalist Corey Deitz reacted with passion in his radio column saying "Has this industry no shame?"

"The San Antonio radio station 91.7 KROV debuted the first “Virtual DJ” in history this past week. It’s new artificial intelligence software called “Denise” has been programmed to do the announcing between songs instead of a live deejay.

Denise was originally an artificial intelligence (AI) program that was specially developed to serve as a virtual assistant. She could answer phone calls, check email, conduct Web searches as well as schedule appointments. But her job skills are growing and she can now add radio “DJ” to her resume." Read more...

It's interesting to note that "Denise's" debut featured a Hip Hop and R&B Urban music format and it took place on a station that is in the corporate hometown of Clear Channel Radio.

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