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July 6, 2012

Dr. Dave Ferguson the "Voice" of Urban Radio

For station imaging picking the "right" station voice between songs, before, and after commercial breaks is critical. Think of the most successful stations in your city and how important the role of the voice over announcer plays. The right voice helps to bolster ratings and sets the tone of the station for listeners. Most importantly, during those times when new personalities are introduced, there is no better way to introduce them than to hear it coming from the familiar voiceover guy (or girl....Let's be politically correct here).

On many stations around the country those drops are from one of the most recognizable voiceover guys in radio, "Dr. Dave" Ferguson. His roster of stations include: 92.3 Now (WXRK) in New York; 98-7 AMP Radio (WDZH) in Detroit; Kiss FM (WKSC) in Chicago; V-103 (WVEE) in Atlanta; 97.9 The Beat (KBFB) in Dallas; Power 99 (WUSL) in Philadelphia, among many others. His voice-over career started in 1987 at WPGC  in Washington, D.C.

Take a listen to some of DR. DAVE'S work

There are so many others in the radio voice over industry and we will feature others in future posts- -

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More news... 107.5 WBLS Sunday afternoon host LaDawn Black is moving on to a new opportunity and leaving the station. She posted on Social Media: “All FABULOUS things come to an end & today is my last show on #WBLS. 5 yrs ago I joined the station and as the new kid working with legends & I have grown SO MUCH & often with growth comes change. The gift of life is knowing when it is time to move on.”

Jay Hicks adds APD duties at Cox Media's Power 106.1 in Jacksonville. Hicks continues to serve as Asst. PD of Adult R&B station Star 94.5 WCFB-FM in Orlando.

Kenny J exits his PD position at Beasley Media's urban/hip-hop Foxy 99 WZFX-FM and Urban AC 107.7 Jamz WUKS-FM Fayetteville, NC.



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