October 22, 2013

Sean Combs as 'Puff Daddy' Launches Revolt TV

Sean Combs' new Revolt channel launched with a nod to big dreams and its founder's musical past, bringing a new outlet for music to television.

Despite some technical glitches in its opening Monday, Combs aspires to nothing less than making Revolt the ESPN of music, with well-curated playlists and a strong focus on industry news.

"I want to know, who is Taylor Swift?" Combs said. "Why is Miley Cyrus twerking? Why did Jay-Z and Justin Timberlake go on tour? Why did Kanye West call his daughter 'North'? The industry of music is just as important, or more important, as the industry of sports. Sports are covered in a serious manner and we want to follow in those footsteps."





Most fans watch videos online or on demand these days, despite the existence of MTV's networks, Fuse and BET. The struggling music industry doesn't spend as much producing flashy videos as it did in MTV's heyday. Networks that have started out primarily with videos moved on, primarily because the format is unattractive to advertisers.

"We're just going to do it better," said Val Boreland, Revolt's chief programming executive. Combs said he wants a network where people program from the gut instead of sales charts, citing legendary DJ Frankie Crocker and "Soul Train." His executive team is heavy on industry experience, with former ESPN executive and Vibe magazine president Keith Clinkscales, former Warner Bros. and MTV executive Andy Schuon and Boreland, who worked at Comedy Central.

Read the rest of this story at CBS News ...



No comments:

Post a Comment

Thanks for reading this post. Check out More Content, Featured Videos, and Radio Industry News that's Trending right now on our HOME page urbanradionation.com on mobile devices use the web version.
© 2017 UrbanRadioNation.com, All Rights Reserved. Powered by Blogger.

Podcast

In the latest episode of Timeout with Taylor Rooks, 8-year NBA veteran and Knicks forward Michael Beasley stops by SNY to discuss his unique fashion sense, the impact of certain words in the English language, and how he is impacted by his reputation around the league.

More Podcasts

Click on the above link to our Podcast page.

Most Popular Posts

Connect

rss feed