Now More Than Just Old School -- It's Back to KSoul in Dallas
KSoul looks to raise its ranking while competing with “K104” KKDA-FM and Urban AC station KRNB “Smooth R&B 105.7” KRNB.
The trend has been in many markets with the Old School format is after initial excitement by listeners, which causes a bump, ratings tend to return to and skew downward to where the station was previously before the format change. It's been the case for KSoul.
Former imaging from KSOC FM....gone is Old School and now it's back to KSoul.