May 11, 2017

900 AM WURD Radio Philadelphia Launches 96.1 FM Signal

WURD Radio Launches 96.1 FM Signal, Expanding Philadelphia Reach and Amplifying Independent Talk Format


FROM WURD RADIO LiRon Anderson-Bell WURD Radio, owner and operator of 900AM-WURD, Pennsylvania’s only Black talk radio station, today announced the launch of an FM sister station that will simulcast 24 hours per day on 96.1 FM in Philadelphia.

Made possible by the FCC’s AM Revitalization initiative, the new 96.1 FM signal allows WURD to broadcast a clear stereo signal throughout Philadelphia, providing expanded coverage over a combined area and reaching a significantly broader audience. WURD’s presence on the FM band, in addition to existing platforms, advances the station’s goals of extending its global reach as a world-class source of content supporting progressive Black thought and activism.

Purchased by the late Walter P. Lomax, Jr., M.D. and his wife Beverly in 2003, WURD is Pennsylvania’s only African American owned and operated talk radio station – and one of few in the nation. For fourteen years, the station has served as the pulse of the local, regional and national African American community by providing information and solutions that educate, uplift and inspire the heart and soul.

“At a time when the number of Black-owned media outlets is shrinking, and in a political climate when our voices must be raised louder than ever, preserving the legacy of Black radio is especially important,” said Sara Lomax-Reese, president and CEO of WURD Radio. “We continue to expand delivery of our powerful urban storytelling platform, and we are actively bridging on air content to online and community programming,” she continued. Finish reading this story at WURD Radio.

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