Tiki Barber and Wife Traci Johnson Step Off the Sidelines with New Audacy Podcast “Double Down on Cheer with Tiki and Traci”

Former New York Giants running back and WFAN midday host Tiki Barber is trading football X’s and O’s for high-flying stunts.

Audacy officially launched Double Down on Cheer with Tiki and Traci, a weekly video and audio podcast hosted by Barber and his wife, nonprofit executive Traci Johnson. New episodes release every Friday on YouTube and across all major podcast platforms.

For the past decade, Barber has been a fixture in New York sports talk, currently co-hosting Evan & Tiki on WFAN. Away from the studio, however, he and Johnson have spent the last eight years immersed in a completely different competitive arena: All-Star cheerleading.

With their daughters, Brooklyn and Teagan, competing at the elite club level, the couple knows firsthand the chaos, financial commitment, and pressure of travel youth sports.

"Working with Audacy, we wanted to create a show that pulls back the curtain on competitive cheer and youth sports, celebrates the incredible athletes and families behind it, and gives parents a place to laugh, learn, and know they’re not alone," Barber and Johnson said in a joint statement.

Each week, the show blends parenting humor with practical advice for families navigating travel athletics. Barber, the Giants' all-time leading rusher, contrasts the physical grind of the NFL with the athleticism required on the cheer mat, while Johnson brings the perspective of a dedicated cheer mom balancing boardroom leadership with weekend tournament schedules.

Alongside behind-the-scenes stories from competition weekends, the duo will bring in sports psychologists, nutritionists, and industry insiders to tackle the mental and physical demands placed on young athletes. For the premiere episode, they welcomed reality TV star and fellow cheer mom Nicole “Snooki” Polizzi, whose daughter trains at the exact same gym as the Barber girls.

For Audacy, the launch represents an expansion beyond traditional male-dominated sports radio into the booming youth sports and family lifestyle market.

"Competitive cheerleading is fueled by incredible athleticism, dedication, and passionate families," said Leah Reis-Dennis, Audacy’s Head of Podcasts. "We’re excited to build on Audacy’s relationship with Tiki and welcome Traci to the family with a show that brings a fresh voice to youth sports and parenting."

As we examine this a bit closer, we can see how the podcast landscape definitely finds it's place among niche audiences. As far as we are concern, this is the first cheerleading podcast we've ever heard of, however we're sure there are others. Probably hundreds out there. We've seen enough cheer competitions on ESPN. Moms out there may not know who Tiki is, but girl dads out there, especially with the New York Giants legend, may more than just give this pod a shot.  

Double Down on Cheer with Tiki and Traci is available now on YouTube, the Audacy app, and wherever podcasts are streamed.

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